Voome is a cutting-edge digital signage cloud platform that transforms retail communication, addressing the challenges of outdated, decentralized systems and enhancing the customer journey from storefront to point of sale.
The Problem: Overcoming Outdated Retail Practices
Many retailers rely on inefficient methods like USB drives for content distribution, leading to a lack of centralized control and hindering effective communication. This manual approach results in:
Increased operational costs: Manual updates are time-consuming and labor-intensive.
Lack of content consistency: Discrepancies between locations can damage brand image.
Missed marketing opportunities: Delays in content updates hinder real-time promotions.
The Solution: Voome’s Centralized Retail Platform
Voome offers a centralized platform that empowers retailers to control their entire network of screens from a single, intuitive dashboard. This eliminates the inefficiencies of manual updates and ensures consistent, impactful communication across all locations.
Enhancing the Retail Customer Journey
Attract: Capture customer attention with dynamic content like videos and animations on storefront displays. Voome enables personalized communication by scheduling content based on time of day, location, and customer segments.
Inform: Deliver key information and promotions through in-store monitors, creating an omni-channel experience by integrating with external communication platforms.
Engage: Create interactive experiences with features like the Personal Shop Assistant, allowing customers to explore products in detail and even control screens with their mobile devices. Utilize QR codes to drive engagement and provide easy access to product information.
Key Retail Features and Benefits
Centralized Content Management: Control all screens from a single dashboard, ensuring brand consistency and message accuracy.
Reduced Costs & Time: Eliminate manual updates, streamline workflows, and optimize staff productivity.
Enhanced Content Consistency: Maintain a unified brand image across all stores.
Interactive Experiences: Utilize touch screens, QR codes, and the Personal Shop Assistant to engage customers and provide personalized experiences.
Dynamic Content Integration: Leverage RSS feeds for real-time updates, such as scrolling news tickers or social media feeds, keeping customers informed and engaged.
Improved Customer Engagement: Deliver relevant and timely information, enhancing the overall shopping experience.
Advertising Management: Integrate advertising channels to promote vendor products and maximize revenue.
Queue Management: Streamline customer flow and reduce wait times with integrated queue management systems.
Omni-channel Integration: Connect Voome with existing retail systems (PIM/CRM) to create a seamless customer experience across all touchpoints.
Automatically adapt your content throughout the day: promote breakfast deals in the morning, spotlight new arrivals in the afternoon, and push limited offers during peak hours. All scheduled remotely, all in real time.
Even when your store is closed, your windows stay active. As soon as someone approaches, the screen responds—inviting them to scan a QR code and explore collections, videos, or special offers on their phone.
Turn your storefront into a visual experience with large screens playing emotional, branded videos. Share your brand values, seasonal campaigns, or behind-the-scenes content that makes people stop and step in.
With the Personal Shop Assistant, store associates can use a tablet to instantly display selected items—life-size and in motion—on nearby screens. It's immersive, impressive, and drives conversions.
Let shoppers take control. By scanning a QR code, they can browse collections, watch videos, or view recommendations directly on the in-store screen—personalizing the experience on the spot.
Trigger limited-time offers while customers are in-store. Whether it’s a surprise discount or a live product launch, these real-time promos create urgency and boost engagement during the shopping journey.
Whenever a product is updated in your Product Information Management system, Voome updates its name, price, and description across all your store screens—automatically and instantly.
Bring your digital content into the physical world. Stream influencer videos, live teleshopping, or curated Instagram Stories directly to your in-store displays—keeping content fresh and connected.
Use CRM data to tailor content based on customer profiles, loyalty status, or past purchases. Every screen becomes a personalized touchpoint, showing the right message to the right person at the right time.
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